News Briefs

Paula’s Choice is bringing its 2% BHA Exfoliating Toner to a new format. 

The beauty product is now available in a travel-friendly format as toner pads. 

Each pre-soaked pad contains the same ingredients as its liquid counterpart, including salicylic acid and green tea to help smooth, clarify and give skin a boost of glowiness, the brand shared. 

In addition, the product works to help reduce the appearance of wrinkles, refine skin texture and aid in unclogging and reducing the look of pores. 

Each pack contains 10 pads and retail for $15. Consumers can now purchase Paula’s Choice’s 2% BHA Exfoliating Toner Pads on the brand’s website, and the product will be available at Sephora and Amazon beginning May 29. 

Hiya, a children's health brand, is unveiling a new Disney’s The Lion King-themed Multivitamin Bottle exclusively at HiyaHealth.com.

This new theme brings one of Disney’s most beloved stories into the world of children’s health, blending Hiya’s formula with visual storytelling that resonates across generations. It reflects a broader industry shift toward entertainment-driven wellness and the power of iconic IP to drive brand engagement in new consumer categories, the company said.

With Disney’s The Lion King-themed bottle, Hiya introduces a fun and engaging design that helps kids take ownership of their health routines, especially for picky eaters or those just starting to build habits. 

Each first order includes a refillable bottle and sticker pack so kids can decorate their own “kingdom of nutrients,” while parents trust the quality inside, the company said.

Premier Protein is bringing back its limited edition Root Beer Float High Protein Shake — serving up nostalgic flavor in a convenient, ready-to-drink format.

Back for a limited time this season, the high protein shake blends cool, creamy vanilla ice cream flavor with nostalgic root beer taste — offering a refreshing twist on your wellness routine. Each shake packs 30g of protein to help support muscle development and boost satiety with 160 calories and 1g of sugar, the company said.

"It’s the perfect post-workout boost or afternoon pick-me-up that delivers indulgent taste without compromise – a true dirty soda with benefits. But it won’t last forever, rolling onto shelves soon, Root Beer Float is available while supplies last at retailers nationwide like Walmart," the company added.

Essie announced that one of its most popular red-orange shades is making a comeback. 

After originally launching in 2008, being discontinued and briefly relaunching in 2021, Clambake is making a return. 

To coincide with the launch, the brand is teaming up with Meredith Hayden, viral chef of Wishbone Kitchen to celebrate the re-release. 

Consumers will be able to purchase Clambake for a limited time exclusively at Ulta.com for $10. 

There’s a new razor from BIC hitting shelves that tackles the shaving needs of men with sensitive skin. 

New from the brand is the Flex 5 razor, which features five blades for a close shave, a lubricating strip infused with aloe, vitamin E and licorice to enhance glide, a pivoting head to adjust to the skin’s contours and extended durability, the brand shared. 

"The launch of the new Flex 5 Sensitive razor underscores BIC's commitment to purposeful innovation that meets the needs of our consumers," said Haven Cockerham, BIC chief commercial officer for North America. "As irritation and razor bumps remain a top concern for consumers with sensitive skin, the Flex 5 Sensitive razor aims to tackle these challenges head-on, delivering a smooth shave to protect skin from irritation, ensuring that men with sensitive skin can experience comfort and confidence with every stroke."

Retailing for $6.92, BIC’s new Flex 5 Sensitive Razor is available for purchase at retailers nationwide including Walmart, Walgreens, Kroger and Amazon. 

Revolution Beauty has a new lip pairing that is designed to add shine to lips. 

New from the brand is the Pout Lip Oil, a gloss that adds hydration to the lips without a hint of stickiness. The lip product is formulated with nourishing oils and it is available in seven shades—lychee clear, glam pink shimmer, watermelon pink, juicy peach, honey shimmer, raspberry pink and cherry red. 

The Pout Lip Oil is available for purchase online via Revolution Beauty’s website, as well as at Target.com and Ulta.com.